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Marty Cagan said that you can learn the most about your product from people who hate it.
To explore why it is paramount to talk to lost leads and what you can learn from them, I'll talk to Gal Nachum. Gal is a serial entrepreneur, 7x founder, who launched his first business back in the 90s.
Gal will share his techniques to recruit lost leads and good questions you can use to explore their experience.
Gal is the co-founder & chairman of CogniShape, a cognitively stimulating service for elderly and also xFind, which provides enterprise question-answering systems. He is serial entrepreneur who has launched and built 7 companies in the last 30 years. Additionally he is a beloved mentor at Techstars, AWS Startup Loft and other renowned programs.
I'm a product builder, I took to market +5 products between 2015-2020. I developed product concepts and validated them through research. I was also responsible for structuring and market entry working with large teams. Since 2020, I'm the co-founder & CEO of Airtime.
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